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Geraldo1's avatar

Great article . Perhaps another opinion. In the Uber capitalist economy that we live. Sports allows for focused advertising. The players don’t get paid for merely toting a ball, but in fact they are running billboards that eye balls actually focus on. Add in a bit of virtue signaling and people feel good about paying money for adds.

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Ted Levi Toldman's avatar

Well said, I agree with you.

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Bruno's avatar

Does anyone under age 30 or 40 watch broadcasts of wokesports leagues?

It'll be a long time coming but someday people may tire of bread & circuses, and billionaires will probably prefer to be as unknown as possible. Unless it's e-sports bread and circuses maybe?

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Mike Kytka's avatar

Great article. Specifically interested to see if Zaslav will follow through with the comments he made to investors that the biz doesn’t need the NBA if it doesn’t make sense from a cash flow perspective. Will he have the intestinal fortitude to forgo the revenues to increase shareholder value?

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Carleton  Palmer's avatar

Have the broadcast rights to NASCAR dropped over the past say 20 years?

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GC's avatar

The Baltimore Orioles were publicly traded, albeit in the Pinks, for many years.

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